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Magazine article featuring Willemijn Peeters of Searious Business discussing preventing plastic soup

PODCAST

Explores innovative strategies that companies, and even entire countries, can use to transition to circular plastic use, turning environmental responsibility into economic opportunity. Each episode delves into practical solutions for reducing reliance on virgin single-use plastics, implementing effective recycling, and developing reusable packaging systems.

Emma Samson Emma Samson

Buddie Pack Chronicles 4.3 - Forging the future of reuse

Chapter 3 of the Buddie Pack Chronicles follows the adventure of WP4 on it's journey through the Reuse Kingdom....
In a quiet corner of the Reuse Kingdom lies the Lab of Many Models, where the WP4 Guard works to craft the ideal elixirs—refined business models for each Buddie Pack packaging. Their goal: to secure viable revenue streams and assess cost structures for all involved in the value chain.
Within this bustling lab, scrolls are unrolled and prototypes tested, each element fine-tuned to ensure every reusable packaging solution is economically sound and ready to thrive in the market.

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Monthly recap

Stay up to date with our projects and other developments in the circular economy