Impact Meter - who has the biggest hammer?

Every story has a turning point. So does plastic pollution.

Plastic pollution doesn’t happen by accident — and it won’t be solved by accident either.

There are different ways we can act: changing our everyday habits, speaking out, driving change in our workplaces or investment choices, pushing companies to do better, or calling on governments to step in.

All of these actions matter. But they don’t all have the same impact.

This impact meter shows something we don’t always like to admit:
while individual choices are powerful and meaningful, the biggest shifts happen when companies change how things are made and governments set the rules of the game.

There’s no single hero and no silver bullet.

But if we want the credits to roll on ocean plastic pollution, we need to know which actions move the story forward the fastest.

So — which hammer hits hardest?